News Release: MilkSplash™ Wins World Dairy Innovation Award
New Product Recognized as “Best Children’s Dairy” Product
CONCORD, N.C., June 20, 2014 – MilkSplash™, the innovative zero-calorie milk flavoring, has won a World Dairy Innovation Award in the “Best Children’s Dairy” category and was named a finalist in the “Best New Brand or Business” category. The awards ceremony took place June 17 at the Global Dairy Congress in Istanbul, Turkey.
The World Dairy Innovation Awards celebrate excellence and innovation throughout multiple categories within the dairy industry. This year’s winners and finalists were selected from nearly 160 entries across 30 different countries by an expert panel of judges.
Created and marketed by North Carolina-based S&D Beverage Innovations, MilkSplash has a variety of great-tasting flavors, fun colors and engaging characters such as Cocoa Loco, Sir Strawberry Swirl™, Orange Cream Dream, Cookies ‘N Cream and Jammin’ Banana – with more to come. S&D Beverage Innovations finalized all-natural versions of MilkSplash that will be available at U.S. retailers soon.
“We are thrilled to win Best Children’s Dairy product at the World Dairy Innovation Awards,” said John Buckner, vice president of marketing at S&D. “We created MilkSplash to encourage children to drink more milk and we are very pleased with the global success of this new product.”
MilkSplash is defining a new category of liquid milk flavorings, and offering more choices than kids have ever had before. Every small bottle of MilkSplash makes at least 24 servings with no sugar added. A gentle squeeze and simple stir can turn nutritious white milk into a delicious treat kids will love.
MilkSplash is currently available nationwide at Walmart, select Target stores and will be available soon at other retailers. For more information about MilkSplash visit milksplash.com.